Upcoming business information to share with your readers on the East Coast and West Coast

Harriete Estel Berman will be giving a business workshop for artists and makers on April 9 & 10 , 2011 in the Harrisburg , PA area. More information can be found here on the Pennsylvania Guild of Craftsman web site.

The Workshop information can be tailored to your interests and  is NOT media specific.

I hope you will be able to join the workshop and ask your questions in advance so I can tailor the program to your needs.


The Professional Development Seminar is coming soon. $40. at the door. Everyone is welcome.

Topics include

Niche Marketing: A targeted approach.

Photography in Flux: Technical Issues, Media and Style


Niche Marketing: A targeted approach.

There are more ways to market our work than through the standard venues that most of us are already using. Our Niche marketers emiko oye, Hilary Pfeifer,  and Deb Stoner will share how they came to recognize and develop new marketing opportunities Their experiences offer insight to:

•discover new markets;

•create new work catering to specific groups or demographics;

•find a marketing void and fill it;

•or simply begin the search…


Photography in Flux: Technical Issues, Media and Style

From the accelerating evolution of digital images to the ethics of image manipulation, the world of photography is changing rapidly.  Is your photography up to date? Is it an effective tool?


Our presenters will look at the current technologies and trends in art and craft photography and address key issues that affect how your work is seen and interpreted.  Hear from the pros, including professional photographers Douglas Yaple, Roger Schreiber, Christopher Conrad; educator, Marthe Le Van LARK Book editor and Suzanne Ramljak, Metalsmith Magazine. Topics include:

•Are you being judged by the style of your images?

•How much post production is acceptable and who should do the work?

•Current trends in background and composition.

•The model or the pedestal?

•and much more……



DATE: May 28, 2010

TIME:            9:00 to 1:00

LOCATION: The Westin Hotel

                        1900 5th Ave, Seattle, WA.

COST: Free with SNAG Conference Registration (May 26-29,2010) or only $40 at the door to attend the PDS only (includes vendor room admission on Saturday.)

THE CONVERSATION CONTINUES during lunch: The PDS is  followed immediately by a brown bag lunch with our speakers. 


Bring your lunch with you in the morning,  jump into the conversation, and participate in the dialog.


Questions from the audience are encouraged. Ask during the PDS or send your question in advance to: 

Harriete Estel Berman at:  bermaid@harriete-estel-berman.info

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