"You're Running Wild" by Lisa Sorrell

Last year's SNAG Professional Development…

"What should I use for a tag line?"

A very common question posed to ASK Harriete.  Tag lines are popular, and like Tagalong Girl Scout cookies, somewhat over rated, and not really good for you.

Sorry to be so harsh, but I am kind of bemused. It seems that tag lines are something that…

Harriete,

Should I have a business name?  I’m stumbling and struggling on how to come up with a name.

Signed,

A reader in search for a name!

While this question is a condensed version of questions from readers, it represents a fairly frequent issue. It also highlights concerns that are relevant to the…

The Professional Development Seminar is sponsoring an hour of discussion about Niche Marketing.

Questions for our speakers include the following:

• How to discover a Niche Market?
• Should you use your…