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Dear marketing people – please stop appropriating the word CRAFT for everything. We’ve had crafted cars, coffee and crisps and now crafted cannabis has been coined. This has to stop. "Crafted cannabis - an artisanal weed experience"? Enough already.
....."The duo at Brooklyn Holding Company believe that Portland deserves an artisanal weed experience. They plan to control every step of marijuana production, from seed to sale, in order to maintain a premium reputation.
“The whole concept of Brooklyn Holding was about trying to set ourselves apart from what’s already out there,” Myers said. “We’ve got to pay attention to quality, we have to pay attention to branding, we got to pay attention to how it feels when you are in here.”
“I really see the idea of the craft cannabis dispensary, and craft cannabis in general catching on and staying around,”....." ....
O.M.G. (The Editor)
-- As always, feel free to comment but keep it family friendly.