Do you like wrapping paper? Do you wish you had more exciting wrapping paper? Wrapping paper with a story behind it? Look no further, you can be helped!

Wrap is a large format design and illustration publication based in the UK. Co-founders Chris Harrison and Polly Glass describe Wrap as a design magazine with a double purpose. The large format pages are printed with interviews and features on one side, and exquisite prints by independent artists on the other. Once read, the pages that can be pulled out and reused as wrapping paper – providing exposure for the artists and prolonging the life of the magazine.

A smaller, compact version of the magazine as well as an exclusive range of wrapping papers designed by some of Wrap’s favorite independent designers is also on the market.

Wrap is published three times a year and stocked in more than 150 shops around the world. These include London’s Tate Modern, Do You Read Me?! in Berlin, Papercut in Stockholm and MoMA PS1 in New York. Wrap also sells direct to online shoppers around the world, and has a growing list of yearly subscribers.

One copy costs 12 BP plus 9 BP getting it shipping to the US.

SOURCE: http://www.wrapmagazine.com/

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Comment by Harriete Estel Berman on February 4, 2014 at 11:37am

Using the newspaper is another great idea. 100% eco friendly, it makes a great present...and you can even cut out and collage with images.

This is an issue that is about more than reuse. Most gift wrap, especially those with metallic inks are VERY bad for the environment. And to think that gift wrap gets one use, to be ripped up and thrown away is very hard to rationalize.

Comment by Brigitte Martin on February 4, 2014 at 11:04am

My kids like to wrap gifts to their friends in the funnies from the daily paper.

Comment by Harriete Estel Berman on February 4, 2014 at 10:46am

Though this magazine sounds beautiful, there is no need to have a special magazine for wrapping paper. I ALWAYS use magazines as wrapping paper. The images and text of any magazine make a FABULOUS PACKAGE. Match the articles, images or colors to the person you are wrapping the gift...and you will have an amazing success.

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